Examlex
Which of the following is used by firms to collect data about customer responses to the marketing mix?
Conversion Ratio
In finance, the ratio at which one form of security (such as convertible bonds) can be exchanged for another form of security, such as stock.
Conversion Premium
The extra amount an investor pays above the convertible security's underlying asset value, reflecting the cost to convert into equity at a later date.
Conversion Value
The financial value of converting an investment from one form to another, often used in the context of convertible securities.
Straight Bond Value
The present value of a bond's future interest payments and its principal amount at maturity, assuming it does not have any embedded options.
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