Refer to the Passage Below to Answer the Following Questions

question 14

Multiple Choice

Refer to the passage below to answer the following questions.
Just For Me is a line of hair care products for pre-teenage girls, that is, girls between the ages of eight and twelve. This is the age in which young girls start to care about their looks and want to make their own decisions regarding their grooming. The manufacturer of this brand decided to use television advertising to inform and persuade girls about this line of products.
-The manufacturer of this line of products used an advertising agency to assist in developing the commercial so that it would communicate the desired meaning to the pre-teenage girl.Which element of the SMCR communication model does this represent?

• A) noise
• B) feedback
• C) encoding
• D) channel
• E) decoding

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Definitions:

Clarifying

The process of making a statement or situation less confused and more comprehensible.

70/30 Principle

A guideline suggesting that effective communication should involve roughly 70% listening and 30% talking.

Active Listeners

Individuals who make a conscious effort to hear not only the words that another person is saying but, more importantly, to understand the complete message being communicated.

Emotions

Complex psychological states that involve subjective experiences, physiological responses, and behavioral or expressive patterns.