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The Facets Model of Effects Posits That Effective Advertising Has

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The Facets Model of Effects posits that effective advertising has six different types of communication goals: perception,cognition,emotion,association,persuasion,and behavior.


Definitions:

Conflict Of Interest

A situation in which an individual's personal interest could interfere with or appear to interfere with the duties performed in an official capacity.

Corporate Governance Issues

Concerns or problems relating to the system of rules, practices, and processes by which a company is directed and controlled.

Stakeholder Needs

The requirements or demands of individuals or groups directly or indirectly affected by an organization's actions.

Stakeholder Orientation

A business approach that values and considers the interests and well-being of all individuals and entities affected by the company's actions.

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