Mercy University's Initial Ads for the School's New MBA Program

question 70

Multiple Choice

Mercy University's initial ads for the school's new MBA program are most likely intended to create ________.

• A)liking
• B)awareness
• C)preference
• D)loyalty
• E)conviction

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Definitions:

Orthodox Christianity

A branch of Christianity maintaining the tradition and forms of the original Christian church, with numerous self-governing churches, including the Greek and Russian Orthodox Churches.

New Rome

Refers to Constantinople, established by Roman Emperor Constantine the Great as the capital of the Eastern Roman Empire, symbolizing a continuation of Roman power and culture.

Preserved Illustrated Manuscript

A handwritten book that has been maintained over time, which includes decorative visuals or illustrations alongside the text.

Biblical Scenes

Artistic representations of narratives, characters, and events from the Bible, commonly found in religious buildings and texts.