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Refer to the following scenario to answer the questions below.
Monique and Bob Smith are married with two children at home and a third away at college.They are considering adopting another child.Monique is the primary shopper for her family.Every week,she goes shopping to buy products that she and her family need and want.
-Though Monique doesn't eat them,she buys snack items for her children and is always looking for nutritious snacks rather than mere junk food.In marketing terms,Monique is considered which type of consumer?
Skills And Abilities
The capabilities and competencies that enable an individual to perform tasks or activities effectively.
Psychological Phenomenon
An occurrence or event that is related to the mind or mental processes and how they influence behavior.
Groupthink
is a psychological phenomenon where the desire for harmony or conformity in a group leads to irrational or dysfunctional decision-making outcomes.
Cohesive Group
A collection of individuals who work together effectively, characterized by mutual respect, strong bonds, and a shared sense of identity and purpose.
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