Brand ________ Often Comes from Being the First Brand in the Market

question 91

Multiple Choice

Brand ________ often comes from being the first brand in the market.

• A) leadership
• B) personality
• C) promise
• D) association
• E) cognition

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Definitions:

Product Life Cycle

defines the stages a product goes through from its introduction to the market, growth in popularity, maturity, and eventual decline in sales.

Market Researchers

Professionals who study consumer behaviors, preferences, and trends to help companies make informed product and marketing decisions.

Physical Similarities

The extent to which objects or individuals share common physical characteristics or attributes.