When Budweiser Beer Started Using the Budweiser Frogs in Commercials,people

question 129

Multiple Choice

When Budweiser beer started using the Budweiser frogs in commercials,people raved about how creative the advertising was.However,someone who has worked in the advertising industry for many years pointed out that he had used that creative idea several years before.This is an example of ________ advertising.

• A) duplicate
• B) revised
• C) copycat
• D) clichéd
• E) vampire

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Definitions:

Clockwise Mental Rotation

The process of mentally rotating an object in a clockwise direction to understand its structure or visualize its orientation.

Counterclockwise

A direction opposite to the way in which the hands of a clock move.

Perceptual Equivalence

The phenomenon where stimuli of different physical properties are perceived as identical or having the same meaning by the observer.

Mental Images

Visual representations created by the brain for simulation and recall of experiences, objects, or concepts.