Which of the Following Are the Two Categories of Copy

question 91

Multiple Choice

Which of the following are the two categories of copy that print advertising uses?

• A)display and body
• B)headline and text
• C)tagline and slogan
• D)overlines and underlines
• E)headlines and subheads

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Definitions:

Holland's

Refers to Holland's Theory, emphasizing the alignment between personal interests, capabilities, and the characteristics of professional environments.

Bandura's

Refers to the psychological theory emphasizing the importance of belief in one’s own abilities, developed by Albert Bandura, focusing on the power of self-belief in achieving personal goals.

Psychological Self

An individual's self-concept or identity formed by thoughts, feelings, and perceptions about oneself.

Circumscription

A process by which individuals limit their career aspirations within perceived social and personal constraints.