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Refer to the scenario below to answer the following questions.
Suzanne and Shandra,longtime friends,share a love of animals and own an animal grooming business together.They own a small fleet of RV motorhomes outfitted with comfortable dog and cat grooming stations.On-the-Go Groomer's motorhomes come to clients' homes in the metro area to provide pet services instead of requiring pet owners to come to them.Suzanne and Shandra are pleased with their success,but both feel that they are not reaching enough potential customers.So far,they have relied on local newspaper advertisements and positive word-of-mouth to generate business.Suzanne said,"We have come so far and really have a great little business going.But I think we could become much bigger with the right plans in place."
-Suzanne and Shandra advertised in the metro newspaper and now want to calculate how many people saw their ad last week.What are Suzanne and Shandra trying to determine?
Emile Durkheim
A French sociologist, one of the founding figures of the field, best known for his studies on social solidarity and the role of societal institutions.
Psychological Disorder
A condition characterized by abnormal thoughts, feelings, or behaviors that cause significant distress or impairment in social, occupational, or other important areas of functioning.
Suicide Rates
The proportion of individuals in a population who take their own lives, typically expressed per 100,000 people per year.
Emile Durkheim
A French sociologist who significantly contributed to the establishment of sociology as a discipline, known for his studies on social solidarity and the division of labor.
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