What Do Companies Provide to the Media That Contains All

question 31

Multiple Choice

What do companies provide to the media that contains all the important background information,either before members of the press arrive or when they arrive at a press conference?

• A) media kit
• B) collateral material
• C) video news release
• D) pitch letter
• E) feature story

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Definitions:

Corrective Action

A process or an action taken to fix a detected problem or deviation from a set standard in an organization.

Uncertain Future

pertains to the unpredictability of events, developments, or outcomes in times ahead.

Performance Pressures

The demands or stress placed on individuals or organizations to achieve high levels of output or success.

Analyzing Alternatives

The process of evaluating different options or approaches to identify the most effective solution to a problem or decision.