Which Type of Public Relations Program Anticipates the Possibility of a Disaster

question 21

Multiple Choice

Which type of public relations program anticipates the possibility of a disaster and plans how to deal with bad news and all the affected publics?

• A)corporate reputation management
• B)crisis management
• C)public affairs
• D)cause marketing
• E)issue management

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Definitions:

Direct Labor-Hours

The cumulative hours employees spend directly participating in the manufacturing process.

Variable Manufacturing Overhead

The portion of manufacturing overhead costs that varies directly with production volume, such as utilities or raw materials.

Predetermined Overhead Rate

A rate used to allocate overhead costs to products or job orders, calculated before the period begins based on estimated overhead costs and an allocation base.

Direct Labor-Hours

The total hours worked by employees directly involved in the production of goods or services.