A SWOT Analysis Is Used in the ________ Step of Developing

question 65

Multiple Choice

A SWOT analysis is used in the ________ step of developing an IMC plan.

• A)budgeting
• B)targeting
• C)situation analysis
• D)message strategy
• E)objectives

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Definitions:

Components

Constituent parts or elements that make up an object, system, or concept.

Conclusion

The final part of something, typically a document, speech, or piece of writing, summarizing the main points.

Analysis

The detailed examination of the elements or structure of something.

Discussion

The process of talking about a subject with someone else in order to exchange ideas or opinions.