In Traditional Media,the Synergistic Effect of Cross-Media Integration Is Referred

question 5

Multiple Choice

In traditional media,the synergistic effect of cross-media integration is referred to as ________.

• A)image transfer
• B)strategic consistency
• C)brand essence
• D)multiplatform marketing
• E)standardization

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Definitions:

Unconditioned Stimulus

A stimulus that naturally and automatically triggers a response without any prior learning or conditioning.

Optimistic Bias

The tendency to believe that one is less likely than others to experience negative events and more likely to experience positive events.

Lung Cancer

A disease in which malignant (cancer) cells form in the tissues of the lung, often linked to smoking and exposure to harmful substances.

Bad-Tasting Cigarettes

Cigarettes designed with a deliberately unpleasant taste to deter smoking behaviors.