Professor Ronald Ronaldson Conducted an Experiment to Test Changes in Sex

question 69

Multiple Choice

Professor Ronald Ronaldson conducted an experiment to test changes in sex roles.The experimental group read 15 articles about the achievements of great and wonderful women.The control group read 15 articles about cooking,automobiles,astronomy,and accounting.During the lunch break,subjects from the experimental and control groups met and talked about what they were reading.What internal validity problem may occur?

• A)Testing
• B)Maturation
• C)Diffusion of treatment
• D)Experimental mortality
• E)Hawthorne effect

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Definitions:

Situation Analysis

The assessment of internal and external factors influencing a company's performance and strategy planning.

Diversification

A risk management strategy that involves adding variety to a product portfolio or investments to spread out potential risk.

Positioning

The strategy of defining a brand or product's unique value in the market and in the minds of consumers.

Franchising

A business model wherein a business owner (franchisor) grants to an individual or entity (franchisee) the rights to operate a business under the franchisor's brand and system in exchange for a franchise fee and ongoing royalties.