A Main Feature of Focus Group Interviews Is

question 18

Multiple Choice

A main feature of focus group interviews is

• A)that the group being interviewed should be as heterogeneous as possible.
• B)that the group being interviewed should be as homogeneous as possible.
• C)that the group being interviewed should be as diverse as possible.
• D)that the researcher should use a wide variety of related research questions.
• E)that the individuals who make up the focus group should be made up of a variety of age categories,ethnic groups,and occupational backgrounds.

---

Definitions:

Equipment Utilization

A measure of the degree to which a piece of equipment is being used compared to its full potential over a specific period, often expressed as a percentage.

Process Maps

Diagrammatic representations that outline the sequence of actions or steps involved in the performance of a process or operation.

Process Focus

A manufacturing plant structured based on processes to support the creation of small quantities of diverse products.

Mass-customization

A production strategy that combines the flexibility and personalization of custom-made products with the low unit costs of mass production.