When You Include Resale in a Letter Refusing a Customer's

question 99

Multiple Choice

When you include resale in a letter refusing a customer's claim,you are doing all of the following except

• A)restating some of the benefits that led the reader to buy the product in the first place.
• B)encouraging the reader to continue buying from your firm.
• C)using subtle language to persuade without annoying.
• D)rebuilding the customer's confidence in the product.
• E)providing an appropriate buffer to cushion the bad news.

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Definitions:

Peak Periods

Peak periods are times of high demand or activity within a business or system, often requiring additional resources to meet customer needs or service levels.

Shifting Demand

Refers to the movement or change in consumer demand for a product or service over time, often influenced by factors such as seasonal changes, price fluctuations, and changes in consumer preferences.

Revenue Management

The application of disciplined analytics that predict consumer behavior at the micro-market level to optimize product availability and price to maximize revenue growth.

Limited Supply

A situation where the availability of a product or resource is less than the demand for it, often leading to increased prices.