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Assertive behavior is a useful response in situations where a person's legitimate needs have been disregarded.
International Business
commercial transactions that occur across country borders, involving the exchange of goods, services, technology, and capital among nations.
Foreign Company
A business entity that is based in one country but operates and has a presence in other countries outside of its home country.
Foreign Direct Investment
An investment made by a company or individual in one country in business interests in another country, in the form of establishing business operations or acquiring business assets.
Internationalization Process
The process through which a company expands its operations beyond its national borders into the international market.
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