When Selecting a Business Level Strategy, the Firm Must Determine

question 55

Multiple Choice

When selecting a business level strategy, the firm must determine all of the following EXCEPT:

• A) how will the customer's needs be satisfied?
• B) who is the customer?
• C) what are the customers' needs?
• D) why should these customers' needs be satisfied?

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Definitions:

Retailing

The process of selling consumer goods or services to customers through multiple channels of distribution to earn a profit.

Strikes

A work stoppage caused by the mass refusal of employees to work, typically to protest against terms of employment or working conditions.

Collective Bargaining

The process by which workers, through their unions, negotiate contracts with their employers to determine their terms of employment.

Economic Disruptions

Events or activities that cause significant changes or interruptions to the normal flow of economic activity.