Before the Firm Decides What Products to Offer and What

question 38

Multiple Choice

Before the firm decides what products to offer and what benefits and features they will have, the firm must decide all the following questions EXCEPT:

• A) who the firm should serve.
• B) when the customer's needs should be satisfied.
• C) what needs the firm should satisfy.
• D) what core competencies are needed to satisfy customer needs.

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Definitions:

Progression

The process of developing or moving forward towards a more advanced state.

Stages

Sequential phases or levels that represent progress or development in a process or a series of events, often used to describe disease progression or life cycles.

Healthy People 2020

A set of health objectives for the nation to achieve over the first decade of the 21st century, aimed at improving the health of all Americans.

Health Disparities

Preventable differences in the burden of disease, injury, violence, or opportunities to achieve optimal health that are experienced by socially and economically disadvantaged populations.