As a Result of the Reciprocal Nature of the Consumer

question 48

Multiple Choice

As a result of the reciprocal nature of the consumer process,all of the following can be deduced,EXCEPT:

• A) comprehensive analysis of consumers need include a minimum of two elements and their relationships.
• B) any of the three elements of consumer analysis may be a starting point for analysis.
• C) consumers can continually change.
• D) consumer analysis may be conducted at any level of aggregation.
• E) the use of consumer research and analysis in developing marketing strategies becomes important.

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Definitions:

Ovulation

The release of an egg from the ovary, a critical process in the menstrual cycle for female reproductive capability.

Menstrual Cycle

Reproductive cycle in which the uterus lining thickens and then, if pregnancy does not occur, is shed.

Estrogen

A collection of steroid hormones responsible for encouraging the growth and preservation of feminine qualities in humans.