What Is the First Thing an Advertisement Must Sell? Use

question 31

Essay

What is the first thing an advertisement must sell? Use the concept of selective exposure to support your analysis.

---

Definitions:

Motion Parallax

A depth cue that involves the apparent relative motion of stationary objects as observed by an observer in motion.

Retinal Disparity

The slight difference in images between the two eyes due to their different positions, which contributes to binocular depth perception.

Binocular Cue

Visual information taken in by both eyes that enables perception of depth, distance, and three-dimensional features of objects.

Texture Gradient

A visual perception cue where gradual changes in the texture or grain of an object suggest depth and distance.