Useful Information to Consumers About Themselves,other People,or Aspects of the Physical

question 7

Multiple Choice

Useful information to consumers about themselves,other people,or aspects of the physical environment such as products,services,and stores is transmitted by:

• A) utilitarian reference group influence.
• B) value-expressive reference group influence.
• C) family reference group influence.
• D) informational reference group influence.
• E) subculture.

---

Definitions:

Routine Claim Messages

Communications sent to request redress or compensation for unsatisfactory products or services, typically straightforward and expected in business settings.

Persuasive Request

A message intended to convince or influence someone to take a specific action or adopt a particular viewpoint.

Reader's Reward

A benefit or value gained by a reader from engaging with a text, often through achieving a deeper understanding, enjoyment, or insight.

Persuasive Claim

A statement designed to convince or persuade the audience of its validity.