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What Is the Key Objective of Product Positioning? How Might

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What is the key objective of product positioning? How might this be accomplished? What role(s)might positioning maps play?


Definitions:

Lymphocytes

A subtype of white blood cells involved in the immune response, including B cells, T cells, and natural killer cells.

Major Histocompatibility Complexes

A set of cell surface proteins important for the immune system to recognize foreign molecules, playing a critical role in antigen presentation.

T-cell Receptors

Molecules found on the surface of T-cells that are responsible for recognizing fragments of antigen as peptides bound to major histocompatibility complex (MHC) molecules.

Foreign Antigens

Substances that are recognized by the immune system as non-self, triggering an immune response.

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