Firearms Training Systems (FATS)is the Leading Producer of Interactive Simulation

question 33

Multiple Choice

 Firearms Training Systems (FATS) is the leading producer of interactive simulation systems designed to provide training in the handling and use of small and supporting arms for law enforcement,military,and commercial applications.FATS is also ISO 9000-certified.The ISO 9000-certification means FATS: 

• A) provides low-cost products in a relatively horizontal market.
• B) meets standardized levels of product quality.
• C) follows a traditional marketing approach focused primarily on product features.
• D) competes in a purely vertical market.

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Definitions:

Primacy Effect

Tendency to attend to the first pieces of information observed about another person in order to form an impression.

Halo Effect

Attributing a variety of positive qualities to those you like.

Horn Effect

Attributing a variety of negative qualities to those you dislike.

Recency Effect

Tendency to attend to the most recent information observed about another person in order to form or modify an impression.