Which of the Following Observations About New Product Policy Is

question 74

Multiple Choice

 Which of the following observations about new product policy is true? 

• A) Policy-making criteria on new products should specify a working definition of the profit concept that is acceptable to top management.
• B) There should be no specific time period for the product to become operational as this disturbs the new product development process.
• C) When developing a new product policy, a company should focus more on consumer satisfaction levels than on the product's economic contribution.
• D) A short-term focus is necessary for an effective new product policy in order to gain competitive advantage.

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Definitions:

Parallel Forms Reliability

A type of reliability that examines consistency across different forms of the same test.

Correlation

A numerical index showing how two variables fluctuate in relation to one another.

Same Test

A methodology involving the repeated application of a single test or measurement to the same group or entity under constant conditions.

Interrater Reliability

A type of reliability that examines whether observers are consistent with one another.