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Case 4-1 Ken Has Built a Web Site for His Homework Assignment

question 107

Multiple Choice

Case 4-1
Ken has built a Web site for his homework assignment. He has his links for each chapter appear on the page with a blue background image behind each link. Ken has each link appear as green with no underline marks

-Ken must have used which style to make the underline not appear for links?


Definitions:

Personal Selling Process

describes the sequence of steps salespeople follow to persuade potential customers to purchase a product or service.

Cultural Setting

The environment and context influenced by societal norms, values, practices, and beliefs in which individuals or groups operate.

Stimulus-Response Selling

A sales technique that focuses on triggering a positive customer response through specific stimuli or cues.

Social Selling

The practice of using social media networks to identify, connect with, understand, and nurture sales prospects.

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