In the Context of Using Information Technology for a Competitive

question 100

Multiple Choice

In the context of using information technology for a competitive advantage,identify a true statement about top-line strategy.

• A)It focuses on generating new revenue by offering new products and services.
• B)It focuses on improving efficiency by reducing overall costs.
• C)It focuses on enhancing rivalry among existing competitors.
• D)It focuses on helping different market segments achieve a cost advantage.

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Definitions:

Dualistic Thinking

Dividing the cognitive world into opposites, such as good versus bad, or us versus them.

Cognitive World

A term that may refer to the realm of mental processes and structures involved in perception, thinking, understanding, and memory.

Serotonin

A neurotransmitter important in the regulation of mood, anxiety, and happiness, among other functions.

Major Mood Swings

Significant fluctuations in emotional state that can impact an individual's behavior and perception.