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Google and Yahoo! Are Two Large Search Engine Companies

question 37

Essay

Google and Yahoo! are two large search engine companies.Combined,these companies control a large market share in the search engine industry.Both companies currently advertise their search engines on television,and each company earns a profit of $550 million.If both companies were to stop advertising on television,each would earn a profit of $600 million.If only one company were to stop advertising on television and the other company continued to do so,the company that stopped advertising would earn a profit of $200 million and the company that continued to advertise would earn a profit of $800 million.
Assume this is a simultaneous-move game where Google and Yahoo! choose to advertise or choose not to advertise,and Google and Yahoo! cannot collude.Explain the process of finding Google's dominant strategy.


Definitions:

Political Biases

The tendency to favor or support particular political parties, ideologies, or candidates based on personal preferences rather than objective evidence.

Ethnic Biases

Involves prejudice or favoritism towards certain ethnic groups over others, often resulting in discrimination or social inequality.

Domestic Technology

Technology and appliances designed for use in the home to improve living conditions and reduce household labor, such as kitchen appliances, cleaning devices, and home entertainment systems.

Housewives

Traditional term for women who manage their household's day-to-day tasks, including cleaning, cooking, and taking care of children, often without engaging in paid employment.

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