Examlex
What would you expect to happen to the price and quantity of Pepsi if the price of Coke increases and Pepsi develops a new technology that makes its production process more efficient?
Incubation Step
A phase in the creative process or problem-solving where ideas are subconsciously pondered, leading to innovative solutions.
Graham Wallas
An academic who developed a conceptual framework for understanding how creativity functions, emphasizing the necessity of a period of unconscious processing in creative thought.
Illumination
The moment in the creative process when a person arrives at an insight or solution after a period of reflection.
Creative Process
A sequence of thought and action steps involved in the generation of new ideas, solutions, or artistic expressions.
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