One Reason That the Contingency Approach Is Especially Useful for Sports

question 25

Multiple Choice

One reason that the contingency approach is especially useful for sports marketers is that the sports environment is _____.

• A) very complex
• B) very certain
• C) full of uncontrollable factors
• D) basically a positive experience
• E) none of the above

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Definitions:

Hertz (Hz)

A unit expressing the frequency of sound waves. One hertz equals one cycle per second.

Decibels (dB)

A unit expressing the loudness of a sound.

Photosensitive Surface

A material or coating that reacts to light exposure, commonly used in photographic processes and sensors.

Photoreceptors

Cells that respond to light.