In the Cabela's Case Study, the SAS/Teradata Solution Enabled the Direct

question 23

True/False

In the Cabela's case study, the SAS/Teradata solution enabled the direct marketer to better identify likely customers and market to them based mostly on external data sources.

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Definitions:

Form Design View

A feature in database and application software that allows users to visually create and customize the layout of a form.

Vertical Ruler

A tool in word processing and graphic design applications that helps users align text, graphics, tables, and other elements.

Selection Button

A user interface element, such as a radio button or checkbox, that allows users to make choices or selections.

Yes/No Field

A data field in databases or software applications that only accepts boolean values—yes or no.