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Geographical Information Systems (GIS) can be readily integrated with other, more traditional ________ components and tools for improved decision making.
Product's Cost
The total expenditure incurred to produce, market, and distribute a product.
Qualitative Research
A method of inquiry that focuses on understanding human behavior and the reasons that govern such behavior.
Non-Numeric Results
Outcomes of an action or research that are qualitative in nature and cannot be measured with numbers.
Consumer Buying Criteria
The specific attributes or factors that consumers consider important when making purchasing decisions, such as price, quality, and brand reputation.
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