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Many Web analytics tools are free to download and use, including Google Web Analytics.
Investment Opportunity
A chance to put money into ventures that are expected to yield returns or profits in the future.
Combined Margin
A financial metric that combines various margins (gross, operating, net) to provide insight into a company’s profitability.
Return On Investment
A criterion for measuring the success or financial gain of an investment, by calculating the ratio of net profit to the investment's price.
Margin
The difference between the selling price of a product and the cost associated with producing it.
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