In the Discovery Health Insurance Case Study, the Analytics Application

question 61

Multiple Choice

In the Discovery Health insurance case study, the analytics application used available data to help the company do all of the following EXCEPT

• A) predict customer health.
• B) detect fraud.
• C) lower costs for members.
• D) open its own pharmacy.

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Definitions:

Local Level

Pertaining to a small, specific area, often a community or locality, focusing on localized issues, governance, or initiatives.

Location Economies

The economic benefits that firms gain by performing a particular activity in the optimal location for that activity.

Meganational Strategy

A strategy employed by companies that operate globally, aiming to balance the scale benefits of global operations with the need to adapt to local markets.

Value Chain

All the value-creating activities undertaken by the company.