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According to the AIDA approach, which of the following would be most likely to grab an audience's attention?
Social Media Engagement
The interaction between brands and users on social media platforms, including likes, comments, shares, and direct messages, fostering community and brand loyalty.
Engaging
Captivating or holding the interest and attention of an audience or individual through interactive or compelling content or interaction.
Evaluating
The act of assessing or judging the value, quality, or importance of something based on certain criteria.
Network Effect
A phenomenon where the value of a product or service increases as more people use it, enhancing user experience and attracting even more users.
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