Explain the Basic Premise of Trait Theory

question 41

Essay

Explain the basic premise of trait theory. What are the problems in using trait theory for consumer research?

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Definitions:

Unresolved Conflicts

Issues or disputes that have not been resolved, often leading to continued stress or psychological tension.

Dissociative Fugue

A rare psychological state in which a person loses awareness of their identity or other important autobiographical information and may suddenly travel away from their home.

Schizophrenia

A critical psychological illness highlighted by substantial deviations in cognitive functions, emotional responses, sense of self, speech, perception, and actions.

Dissociative Identity Disorder

A psychological condition characterized by the presence of two or more distinct personality states that control an individual's behavior in different situations.