The Concept of Market Segmentation Was Introduced in the 1980s

question 30

True/False

The concept of market segmentation was introduced in the 1980s.

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Definitions:

Memory Establishment

The process by which experiences are encoded and stored in the brain for later retrieval.

Lymphocytic Activation

The process by which lymphocytes (a type of white blood cell) increase in response to infection or disease.

Allergic Asthma

A type of asthma triggered by exposure to allergens, leading to inflammation and narrowing of the airways, causing difficulty in breathing.

Allergen-IgE Response

An immune system reaction where immunoglobulin E antibodies are produced in response to an allergy-causing substance.