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What Is Ethnographic Research and List at Least 5 Advantages

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What is Ethnographic research and list at least 5 advantages of it in marketing research?


Definitions:

Triethylamine

A strong, organic base, commonly used as a reagent and catalyst in organic synthesis.

Nitrogen Atom

A chemical element with atomic number 7, essential to life on Earth, and a common element in organic compounds.

CNC Bond Angle

The angle formed between two carbon atoms and a nitrogen atom connected in a molecule.

Hybridization

The concept in molecular chemistry and physics that describes the mixing of atomic orbitals to form new hybrid orbitals suitable for the pairing of electrons to form chemical bonds.

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