This Analytical Technique Helps Determine What Features a New Product

question 29

Multiple Choice

This analytical technique helps determine what features a new product or service should have and how it should be priced.

• A)factor analysis
• B)perceptual mapping
• C)multiple discriminant analysis
• D)conjoint analysis

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Definitions:

Outsourcing

The practice of having certain job functions or tasks performed by external entities or individuals, typically to reduce costs or improve efficiency.

Complexity

Refers to the state of having multiple interconnected parts, making a system or problem challenging to understand, predict, or control.

Disparate Subcomponents

Diverse and different parts or elements that together make up a complex system.

Condition of Uncertainty

A situation where the outcomes of decisions or events cannot be accurately predicted or are unknown.