Examlex
____ is the process of developing and promoting the differences between one's products and other similar products.
FAB Selling Technique
A sales strategy emphasizing the Features, Advantages, and Benefits of a product or service to persuade potential customers.
Regular Cola
A standard, traditional flavor of cola beverage, not characterized by any unique or distinguishing ingredient adaptations.
Need
A basic requirement or necessity that motivates behavior towards its satisfaction.
Want
A desire or wish for something that is not necessarily needed but is desired by an individual.
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