Wonder Bread Advertised That Its Bread "Builds Strong Bodies

question 8

Multiple Choice

Wonder Bread advertised that its bread "builds strong bodies." This claim was considered deceptive and thus a violation of the consumer's right to ____. The claim was a violation not because it was untrue but because the same claim was true of other breads, and people seeing the advertisement might have thought that Wonder Bread was unique.

• A) safety
• B) be heard
• C) be informed
• D) choose
• E) life

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Definitions:

Color Vision

The ability of the eye to distinguish objects based on the wavelengths of the light they reflect, transmit, or emit.

Visual System

The part of the central nervous system which gives organisms the ability to process visual detail, enabling the formation of images.

Color Processing

The manner in which the brain interprets wavelengths of light as different colors, a critical component of human vision.

Opponent-Process Cells

Neurons that are thought to work in contrasting pairs to regulate perception, such as those involved in color vision.