If Kmart States That It Is Going to Spend $100

question 122

Multiple Choice

If Kmart states that it is going to spend $100 million in advertising in the upcoming year to help increase its market share, it is explaining part of its ____ plan.

• A) tactical
• B) operational
• C) strategic
• D) contingency
• E) directional

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Definitions:

Personal Property

Movable properties such as furniture, automobiles, and electronics, as opposed to real estate or immovable property.

Transfer of Title

The legal process of transferring ownership of property or assets from one person or entity to another.

Bailment

A legal relationship in which physical possession of personal property is transferred from one person to another under the agreement that the property will be returned.

Rural Land

Land located in areas designated as rural, typically marked by lower population density and agricultural or undeveloped landscapes as opposed to urban areas.