Using Information About Customers to Create Marketing Strategies That Develop

question 97

Multiple Choice

Using information about customers to create marketing strategies that develop and sustain desirable long-term customer relationships is known as

• A) computer resource management.
• B) customer resource management.
• C) customer relationship management.
• D) customer research management.
• E) e-marketing.

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Definitions:

Atria

The two upper chambers of the heart, which receive blood from the veins and pump it to the ventricles.

Ventricles

Chambers of the heart that receive blood from the atria and pump it out to the lungs and systemic circulation, or the central cavities in the brain that produce and store cerebrospinal fluid.

ECG Pattern

The visual representation of the electrical activity of the heart recorded by electrocardiography, showing the heart's rhythm and function.

Segments

Parts into which something is or can be divided or a portion of a larger structure designated by its function or location.