When KFC Corporation Decides on Brand Names, Package Designs, Sizes

question 94

Multiple Choice

When KFC Corporation decides on brand names, package designs, sizes of orders, and flavors of sauces and recipes, it is controlling which element of the marketing mix?

• A) Price
• B) Distribution
• C) Product
• D) Promotion
• E) Chicken

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Definitions:

Nonverbal Communication

The transfer of information through body language, facial expressions, gestures, and without the use of spoken language.

Eye Contact

Eye contact involves looking directly into another person's eyes to convey attention, confidence, and engagement in face-to-face communication.

Background Sounds

Ambient noises present in the environment where an event takes place or a recording is made, which are not the focus of the intended audience.

Diverse Cultures

The existence of multiple cultural groups within a society, each with its unique traditions, languages, and social practices.