In a Marketing Information System, Data from External Sources Include

question 79

Multiple Choice

In a marketing information system, data from external sources include all of the following except

• A) economic conditions.
• B) the firm's suppliers.
• C) the firm's customers.
• D) competitors' marketing activities.
• E) sales force activities.

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Definitions:

Conversion Disorder

A psychological condition where emotional distress or unconscious conflict is expressed through physical symptoms.

Functional Neurological Symptom Disorder

A condition in which patients exhibit neurological symptoms such as movement or sensory disturbances without an underlying neurological disease cause.

Dramatic

Pertaining to behaviors or situations that are highly emotional, often exaggerated or intended to attract attention.

Somatic Symptom Disorder

A psychological disorder characterized by an excessive focus on physical symptoms, such as pain or fatigue, that cause significant distress or impairment.