Toyota Was Recently Able to Endure Challenging Times That Required

question 51

Multiple Choice

Toyota was recently able to endure challenging times that required massive recalls affecting several million of its vehicles. Toyota has relied on its ___ to survive and continue to prosper.

• A) brand extension
• B) family branding
• C) individual branding
• D) brand equity
• E) brand loyalty

---

Definitions:

Asset Retirement Obligation

A legal obligation associated with the retirement of a tangible long-lived asset, where the entity is required to remove or dispose of the asset.

Contra-Liability Account

An account that decreases the balance of a related liability account, representing a credit balance in the liability section of the balance sheet.

Continuing Operations

The segments or activities of a business that are expected to continue for the foreseeable future, excluding discontinued operations.