Which of the Following Is Not an Advantage of Magazine

question 36

Multiple Choice

Which of the following is not an advantage of magazine advertising?

• A) Specific market segments can be reached.
• B) It is more prestigious.
• C) It has a longer life span.
• D) It lacks timeliness.
• E) The ad can be viewed repeatedly.

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Definitions:

Sales Budget

An estimate of future sales, often broken down into volume and price, that serves as a guide for a company's sales strategies and financial planning.

Selling Expense Budget

A financial plan that estimates the costs associated with the promotion and selling of a company’s products or services during a specified period.

Expected Expenses

Anticipated costs or expenditures that a company or individual forecasts to occur over a specific period, based on historical data and projected budgets.