The Most Liquid Asset Is

question 155

Multiple Choice

The most liquid asset is

• A) sales.
• B) accounts receivable.
• C) marketable securities.
• D) cash.
• E) capital.

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Definitions:

Marginal Revenue

The revenue that a company gains by selling an additional unit of a product, indicating the income effect of increasing output by one unit.

Marginal Cost

The additional financial burden of creating another unit of a product or service.

Price Elasticity

The extent to which consumer demand for a good changes in response to a change in the good's price, represented by the ratio of percentage change in demand to percentage change in price.

Product Differentiation

The process by which companies distinguish their products from those of competitors, through design, features, branding, quality, or other attributes.