Professionals Who Are Conducting Survey Interviews in Very Poor Neighborhoods

question 5

Multiple Choice

Professionals who are conducting survey interviews in very poor neighborhoods should:

• A)Dress down so as to appear as if they live in that neighborhood.
• B)Read questionnaire items verbatim.
• C)Never probe into unclear responses to see if respondents meant what the interviewers think they meant.
• D)Do all of these.

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Definitions:

Interest Revenue

Income earned from lending money or through investing in interest-bearing assets.

Operating Income

Income generated from a company's regular business activities, excluding deductions of interest and taxes.

Operating Revenue

Income earned from a company's core business operations, excluding revenue from other sources.

Inventory

Goods and materials that a business holds for the ultimate goal of resale, production, or utilization in rendering services.