Meredith Knows That Whether She Decides to Interact with Her

question 62

Multiple Choice

Meredith knows that whether she decides to interact with her customers in person,on the telephone,online,or by fax,that ____ should ultimately drive the marketing strategy.

• A) marketing research
• B) polite responsiveness
• C) her customers
• D) product availability
• E) company goals

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Definitions:

Public Goods

Goods that are neither excludable nor rival in consumption.

Private Goods

Goods that are both excludable and rival in consumption.

Industrial Machinery

Machines and equipment designed and used in the manufacturing and production sector.

Factor Of Production

Resources utilized in the creation of goods and services, including land, labor, capital, and entrepreneurship.